Kicks. Hits. NYC.
The Drop Up Experience brings B/R Kicks fans the most elite sneakerhead experience out there. See you on Friday, December 7th for…AT THE DROP UP:
- UBIQLAB x Drop Up Masterclass (UBIQLAB Master Class is by invitation only, but during each day session 1 attendee will be randomly selected to receive a VIP pass to attend. No purchase necessary. All ages.)
- Drop Up After Dark VIP Party and Sheck Wes Concert (After Dark Party is by invitation only, but during each day session 5 attendees will be randomly selected to receive a VIP pass to attend. No purchase necessary. Must be 21+.)
- Drop Up x MACHE DIY Kicks Customization Studio (Open to all guests. Classes held throughout sessions all day. Bring your kicks to customize)
- #NBATWITTER Social Photo Op Series
- ADIDAS Laceless Kicks Reveal
- Levi’s® Jean Lay Style Studio: Find the perfect denim style for any sneaker silhouette.
- Levi's® x B/R Kicks “Grailed Locker” giveaways.
- Evolution of Kicks Museum Installation
- B/R Kicks Merch Store + Customization Studio
- Drop Up x Knowlita Limited Edition Merch and Customization
- JOYA Kicks Sneaker Scent Lab
- B/R Kicks Cobbler Shop Sneaker Cleaning Station
Time slots for The Drop Up will be filled on a
first-come, first serve basis and access is FREE for registered
consumers with the B/R app downloaded on their mobile devices. Each
session will have a hard start and stop time, with sneaker customization
& on-site activations available during each session for a select
quantity of guests.
Download the B/R App for all your sports & culture news here: https://bleacherreport.com/mobile
Download the B/R App for all your sports & culture news here: https://bleacherreport.com/mobile
B/R Kicks Filming Notice
Bleacher
Report, Inc. (“B/R”) is videotaping and capturing still photography at
the Event. By attending the Event, you expressly grant B/R, its
sponsors and licensees each the unrestricted, irrevocable right to use
Your name, image, likeness and/or voice in connection with any live or
recorded transmission or reproduction of the Event, and/or in any
promotional or marketing and/or other materials promoting the Event, B/R
or any of the Event’s sponsors, in any medium in perpetuity, worldwide,
without any compensation or notice to You.
Liability Release/Event Policies
You
voluntarily assume all risk and danger of personal injury, property
damage and any loss incidental to attending the Event. You release B/R,
its parents, sponsors and affiliates from any liability for injuries,
loss or damage to you or your property related to or arising out of the
Event or your presence at the Event. Your registration is not
transferable and is a revocable license. B/R reserves the right to deny
entry or expel any person whose presence or conduct is deemed
objectionable to B/R in its sole discretion. Event and artist
performances date and time are subject to change.
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