Mind Your Business: These are the 10 clothing brands teens are obsessed with right now


Piper Jaffray released "Taking Stock With Teens," its semiannual survey of teen spending habits. The report showed that teens are spending more on food and video games than on anything else but are continuing to drive growth in athletic wear. 

The '90s logo and streetwear craze hasn't faded. Tommy Hilfiger, Supreme, Calvin Klein, and Champion continue to rise in popularity among these young shoppers. 

The survey targeted 6,000 teens across the United States, with an average age of 16. Here are their 10 favorite apparel brands:

10. Urban Outfitters

9. Vans

8. Ralph Lauren

7. H&M

6. Hollister

5. PacSun

4. Forever 21

3. Adidas 

While Adidas continues to be a leading brand for teens, it gained share from its competitors in the most recent Piper Jaffray survey. 

The company has been doubling down on the US market in recent years and has seen positive results because of this, capturing more market share and reporting 30-40% gains. 

Read more about Adidas' growth in Business Insider's recent interview with CEO Kasper Rorsted here.

2. American Eagle

1. Nike

While Nike reigns supreme as the most popular clothing brand among teens, it has lost market share in both the apparel and footwear rankings to rivals Adidas, Vans, and Lululemon. 

 


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