Strictly Business - Sneaker Brands Ad Spending

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We spotted this at The Shoe Game but Sole Collector provides the insight

"While Nike is at the top of the list in the category of online digital views of TV spots, adidas actually earned around the same number of views in this category per dollar spent. adidas earned 6.8 online views for every dollar spent on TV spots compared to Nike's rate of 6.9 views per dollar"